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Wasla
The Arab Alternative Music & Arts Festival
A cultural moment bringing Arab alternative music to a global stage.
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Wasla introduced the energy of Arab alternative music to London for the first time, uniting regional artists in a two-day festival celebrating music, art, and community.
We crafted a bold and expressive identity that reflects the spirit of the festival, blending contemporary visuals with cultural influence to create a distinct and recognizable presence.
From the promo film to social assets and on-ground branding, every element was designed to capture the raw energy and individuality of the artists and the audience alike.
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Case Studies

A bold identity designed to amplify culture, sound, and community across every touchpoint.


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