Mattar
Third Culture Barbecue
From core identity to branded collaterals, every touchpoint was designed to translate the experience of slow-cooked precision into a bold and recognizable brand.
Built on fire and crafted for those who appreciate the art of barbecue.
Mattar is a one-of-a-kind pop-up known for serving some of the city’s most sought-after brisket. The brand needed an identity that reflects both its craft and personality.
We created a distinctive logo and visual identity inspired by the essence of barbecue. Drawing from elements of fire and smoke, the mark subtly forms a crown, positioning Mattar as the master of brisket within Dubai’s food scene.







A bold identity shaped by smoke and flame, designed to stand out in Dubai’s vibrant food scene.
Case Studies






A bold brand built around the craft of fire, smoke, and slow-cooked perfection.




